Hormel Foods Corporation Senior Consumer Insights Analyst in Austin, Minnesota

Senior Consumer Insights Analyst Hormel Foods Corporation

COMPANY DESCRIPTION: Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across more than 80 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin's®, Wholly Guacamole®, Hormel® Black Label®, Columbus® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of "The 100 Best Corporate Citizens" by Corporate Responsibility Magazine for the 10th year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future -- Inspired People. Inspired Food.™ -- focusing on its legacy of innovation. For more information, visit www.hormelfoods.com and http://csr.hormelfoods.com/.


The person in this position:

  • Designs and leads marketplace measurement related research across the organization.

  • Leads execution and implementation of the consumer insights agenda for internal client's business.

  • Designs, leads, and executes quantitative and qualitative custom research projects for consumer and shopper understanding to support brand marketing goals.

  • Leads cross-functional initiatives to bring the voice of the consumer into brand NPD initiatives.

  • Identifies, develops and uses expertise in appropriate custom research techniques.

  • Utilizes syndicated data and secondary trends data to support brand health and innovation initiatives.


  • 5+ years experience in market research or related field

  • A bachelor's degree in Marketing or a related field.

  • Strong analytical skills including the ability to interpret data and make recommendations.

  • Proven problem solving and decision-making skills.

  • Well developed organizational skills including attention to detail and accuracy.

  • Well-developed communication, presentation, and interpersonal skills.

  • The ability to work in a team environment on a variety of complex projects.

  • Ability to take opportunities from conception to execution.

  • Advanced computer/technical skills, specifically Microsoft Excel and Powerpoint.

  • Must be a Citizen or National of the United States, a lawful, permanent resident, or have authorization to work in the United States

  • Applicants must not now, or in the future, require sponsorship for an employment visa

LOCATION: Austin, MN-Corporate Office

BENEFITS: Hormel Foods offers an excellent benefits package. Competitive base salary plus bonus, annual merit increase performance reviews, medical, dental, vision, non-contributory pension, profit sharing, 401(k), stock purchase plan, relocation assistance, paid vacation.

TRAVEL REQUIREMENTS: Travel may be necessary 20% of the time.

For immediate consideration, send apply online at: www.hormelfoods.com/careers

Hormel Foods Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.


Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled